The best and simplest first step costs nothing at all: encourage as much barefoot time at home as possible! Letting your children walk, play, and run around the house and garden without shoes is the ultimate way to help their feet get stronger and develop naturally. This is the foundation of the whole movement.
They don't have to be. While some premium brands come with a higher price tag due to materials and durability, there are many fantastic, more affordable options available. You don't need to replace all their shoes at once. Start with one versatile pair for everyday wear and look out for end-of-season sales or second-hand groups online.